Young’s has launched a range of Light and Easy frozen ready meals, targeting the health conscious consumer, with a £500,000 marketing campaign, which will include hot sampling and money off coupons.
Powerade has launched an on-pack promotion giving consumers the chance to win a training experience at either a football camp in South Africa or elite rugby camps at Twickenham and the Millennium Stadium.
Young’s has launched a range of Light and Easy frozen ready meals, targeting the health conscious consumer, with a £500,000 marketing campaign, which will include hot sampling and money off coupons.
MP3 players, gift vouchers, cash and extra holiday time are more likely to motivate UK employees than other incentives such as employer-sponsored drinks or extra time off for charity work, new researc