Advertising with Sales Promotion Magazine

In September 2006, Sales Promotion magazine was re-launched in partnership with the ISP. The new partnership will help highlight how successful sales promotion is as a discipline and the many different media it uses, while also taking a strong standpoint on ensuring the regulations and codes of conduct are adhered to by promoters and agencies. This means it is now a magazine that is more informative to read and truly reflects the creative people that work in the industry.

It is mostly down to the change in editorial style that our requested readership is going up each month. This means that the quality of the readership that your advertising targets is vastly improved, read each month by... PEOPLE THAT ARE ACTIVE IN RUNNING PROMOTIONS!

2007 is due to see even more rapid growth for a magazine that is enjoying a new lease of life.



Testimonials

"We received enquiries within the first week of our advert appearing in Sales Promotion" - Kerry Bell, SAF (UK) Ltd
"I thought I'd drop you a line to congratulate you on the improvement - great stuff, you must be very pleased" - Mike Gleeson, Archangel
"Congratulations on a much improved revamp" - Maxwell Law, DMS Ltd



Circulation details

Who reads the magazine?

Heads of Marketing and Marketing Managers
Promotions and Brand Managers
Sales Promotion Agencies
Managing Directors
HR Management

Decision makers 53%
Plan, organise or involved in promotions 38%
Sales promotion or marketing agencies 29%

What is the annual spend on promotions?

£0k - £25k 39 %
£25k - £100k 24%
100k - £1 mil 20%
£1 mil + 8%

Quality readership

Although we have maintained the circulation number of 8000 from the last publishers, it is vastly different. Each new requested subscriber replaces somebody that is no longer relevant. We are now in a position where we're comfortable that each new subscriber can be in addition to the current list and numbers will increase. We expect to have our circulation verified in the next ABC audit. The above readership breakdown is from 2005 and a new one will be available in 2007. However, it will still give you a good idea of who is reading your adverts each month.

Interested in advertising with us? Download a PDF Media Pack for 2008.



Contacts

Publisher:

Matt Sullivan
matt.s@salespromo.co.uk
Tel: 020 7689 5572

Advertising:

Ophelia Smith
ophelias@amethystmediasales.com
Tel: 020 8399 2520

Marcus Zoller
marcus.z@salespromo.co.uk
Tel: 020 7689 5572

Editorial:

Mark Ludmon
mark.l@salespromo.co.uk
Tel: 020 7689 1952

Circulation Enquiries:

Matt Sullivan
matt.s@salespromo.co.uk
Tel: 020 7689 5572

Sales Promotion is published by
Sales Promotion Publishing Ltd
Arena House, 66-68 Pentonville Road, London, N1 9HS. Tel: 020 7689 5572 Fax: 020 7837 5326



Advertising rates

Display

Double page spread £3500
Full page £1690
Half page £950
Quarter page £530

Marketplace

The classified section of the magazine gives you the opportunity to promote your company in front of readers that are looking for a specific product or service, ensuring high quality leads to your advertising. £20 per sccm.

Agency Roster

A guide for promoters on what agencies are around and what areas they specialize in. Also available online at www.salespromo.co.uk with a link direct to your own site, it provides agencies with targeted coverage for just £45 per month, or £495 per annum.

Inserts

Single A4 sheet £150 per 1000

Recruitment

£25 per sccm
Discounts are available for series bookings



Technical details

Dimensions

DPS bleed 426 x 303
DPS trim 420 x 297
Full page bleed 216 x 303
Full page trim 210 x 297
Half page vertical 90 x 262
Half page horizontal 185 x 128
Quarter page 90 x 128
Eighth page 90 x 61
All sizes are in millimeters

Accepted file formats
Files should be sent as a Photoshop EPS with embedded fonts.
All files must be no less than 300 dpi.
All files must be CMYK
We also accept Illustrator EPS, TIFF and print ready PDFs.



Terms and conditions

BOOKING

Verbal agreements are considered final unless cancelled. Written confirmation of instruction will be sent after receipt of verbal booking and DO need to be signed and returned. If no such response is received and Sales Promotion do not hear to the contrary in writing, the advertisement will be considered booked and the advertiser and /or his agent will be considered liable for the order and its full payment.

PUBLICATION

Copy must be supplied with an application from Sales Promotion. If copy is not received by copy deadline Sales Promotion reserves the right to repeat copy used previously without notification. Deadline for copy date for both colour and mono is 4 weeks prior to publication date.

PAYMENT

Payment is due no later than 30 days from the date of invoice. For new clients and overseas advertisers, however pre-payment must be made by the copy deadline 4 weeks prior to publication date. Any discount on rate-card only applies if payment is received within 30 days of invoice.

CANCELLATION

Cancellations can only be accepted in writing. Cancellations of advertisements cannot be accepted less than 4 weeks prior to copy date. Sales Promotion's Advertising Department will acknowledge written cancellations. If acknowledgement is not received the advertiser and/or his agent should assume that cancellation has not been received. Any discount on rate card for series booking will be re-reimbursed to Sales Promotion if the whole series is not fulfilled.



Forward features 2008

April

May

June

July/August

September

October

November

December